bird and branch

michelli ramon, a therapist based in san antonio, texas, was looking to refresh her branding to cater to her target audience (woman in their 20-30 somethings seeking a therapist to relate to). her vision was to align her branding to her expressive aesthetic that bleeds into her office space. bird and branch was looking to rebrand as “bohemian”, “vintage”, “maximalist”, and “Transitional”.